內容提要
跨文化交際動力《跨文化交際動力》為叢書的第四本。本書從“跨文化交際背景與介紹”、“文化與社會多元化實質的認識”、“跨文化語言與非語言交際理解”、“文化適應與交際有效性：跨文化能力套用”、“跨文化交際產生社會影響的因素”五個方面對跨文化交際這一學科作了深入細緻的探討。本書的獨特貢獻在於兩個方面：
(1)提出了跨文化交際模式。不僅擴展了跨文化交際的內涵，而且還有助於讀者直觀地了解產生跨文化障礙的癥結所在；
(2)對跨文化交際理論作了新的闡述。
本書可供英語專業研究生、跨文化交際研究者及愛好者使用。
圖書目錄
Part One Introduction and Background to Intercultural Communication
1 Overview to Intercultural Communication
2 Exploring Fundamental Axioms of Intercultural Communication
Part Two Perceiving the Nature of Cultural and Social Diversity
3 Elements of Cultural Systems
4 Cultural Diversity Within Culture:Microcultures and Intercultural Communication
5 Underlying Dimensions of Culture
Part Three Understanding Intercultural Language and Nonverbal Communication
6 Lingustic Diversity and Intercultural Communication
7 Intercultrual Communication and Nonverbal Messages
Part Four Cultural Adaptation and Communication Effectiveeness:Applying Intercultural Competencies
8 Adapting to Culture
9 Intercultural Communication Competencies Associated with Intercultural Effectiveness
10 Intercultural Communication and Conflict
Part Five Sources of Social Influence on Intercultural Communication
11 Social Influence of Network Cultures and Information Flow
12 Media as a Source of Influence on lntercultural Communication
13 lntercultural Communication lnnovation and Creating Planned Change
Appendix
Self-Report Assessment Applied to lntercultural
Communication
Glossary
Index
