劍橋標準商務英語教程中級教師用書

《劍橋標準商務英語教程中級教師用書》是2008年西安交通大學出版社出版的圖書。

基本信息

內容簡介

劍橋標準商務英語教程中級教師用書劍橋標準商務英語教程中級教師用書

《新東方·劍橋標準商務英語教程(中級·教師用書)》(BusinessBenchmark)是一套由劍橋資深英語教學專家編著的全部商務英語教程。有初、中、高三個級別,每個級別都包含學生用書(附聽力光碟及自學手冊)和教師用書各一冊,互為補充。本教程圍繞當前職場中常見的主題設定學習單元,兼顧商務英語知識的拓展與聽、說、讀、寫能力的提離,通過有針對性的指導和反覆練習幫助學生迅速提高商務環境中的英語實際運用能力。

作者簡介

作者:(英國)哈特(Hart.G.B.)

目錄

Acknowledgements

Introduction

Human resources

Unit 1: Staff development and trainif

Unit 2: Job descriptions and job satisfaction

Unit 3: Letters of enquiry and applications

Unit 4: Telephone skills

Unit 5: Promotional activities andBranding

Unit 6: New product development

Unit 7: A stand at a trade fair

Unit 8: Establishing relationships and negotiating

startingnew business activities

Unit 9: Going it alone

Unit 10:financingthe start-up

Unit 11: Starting up in a new location

Unit 12: Presenting your business idea

Business travel

Unit 13: Business hotels and sales conferences

Unit 14: Business conferences

Exam reference and Unit notes

Unit 15: Reports

Unit 16: Business meetings

New technologies, innovation and change

Unit 17: New technologies and change

Unit 18: Using the Internet

Unit 19: A staff survey

Unit 20: Offshoring and outsourcing

Unit 21: Customer loyalty

Unit 22: Communication with custot

Unit 23: Corresponding with custom

Unit 24: A business seminar

Exam skills and Exam practice

Answer key

Transcripts

Appendix: The Common European Framework

相關詞條

相關搜尋

熱門詞條

聯絡我們